

About Us
Friiojoy International Private Limited stands as a trusted name in the food processing industry with over two decades of experience. Our commitment to delivering superior quality products, like the ‘Vattam’ ready-made Idly-Dosa batter in Mumbai 2019 onwards, reflects our dedication to maintaining the rich flavors of traditional Indian cuisine while adhering to modern standards of food safety, sustainability, and innovation.
Operating with integrity, we ensure that our products are made from premium, preservative-free ingredients, prioritizing the authenticity that our customers expect. With a focus on excellence and customer satisfaction, we are expanding our footprint from Mumbai expanded to Bangalore to cater for South Indian Consumers, also working steadily toward a Pan-India presence in short while.
Friiojoy International Private Limited is a distinguished manufacturer and marketer of Fast-Moving Consumer Goods (FMCG) in the food industry, committed to delivering products crafted from the finest natural ingredients. We provide integrated solutions tailored to meet the diverse needs of consumers and customers across multiple regions.
Our unwavering commitment to food safety and quality ensures that every product we deliver is not only safe but also of the highest standard. We are dedicated to fulfilling the expectations of our consumers and customers while complying with stringent food safety regulations and the applicable legislation set forth by governing bodies.
At Friiojoy, we take full responsibility for providing safe, top-quality food products that our customers can trust without reservation.
At Friiojoy, we are driven by a passion to share the timeless taste and nutritional benefits of Indian food with a Global Audience
Welcome to a world where a timeless mission meets enduring value…Welcome to Friiojoy International!

Vision
Friiojoy International aims to become the fastest growing FMCG Company with a reputation to
Deliver high Quality Products
Offer consumers excellent choice with a deep product portfolio
Ensure Food Safety and Hygiene at every touch point
We aim to achieve customer delight by taking utmost care in all our operations and make ourselves the brand of choice for people to select our products and enjoy its authentic taste and rejoice with families and friends.
Mission
To deliver loved and trusted brands to indulge the taste buds of the consumers of our products.


VALUES
Trust & Loyalty
Our products are manufactured using premium ingredients to deliver the finest quality and authentic taste. Our dedication towards consumers and their trust in our products as their everyday meal companion are at the core of the long-lasting relation that we enjoy with them.
Our Company practices are based on mutual trust between various stakeholders, full dedication and transparency towards our values, and responsibility to deliver & cater to our society who are our customers and with whom we interact daily.
Ethics & Transparency
Our company Policies, Framework & Objectives are open and transparent to all stakeholders.
We abide by the law of places where we operate and ensure to deliver 100% compliance in all aspects, including corporate social responsibility obligations and environmental compliances, as appropriate.
Joy & Passion
Our products always trigger joy in people as they prepare their food in their kitchen with lots of love and promotes a passion for cooking and enjoying a meal with family and friends.
Our products always give joyful moments to consumers as they recollect their traditional nostalgia on home food habits.
Innovation & Excellence
We are continuously looking to innovate across all departments for continual improvement and push the boundary of potentials beyond all boundary limits and come out with out-of-the box innovations and inventions.
Our consumers are always delighted with the innovative products we deliver and the traditional taste they bring. We thus blend modern technology and standards with traditional expertise to deliver top value.
QUALITY & FOOD SAFETY POLICY
Friiojoy International is a manufacturer and marketer of Fast-Moving Consumer Goods (FMCG) Food products. Our products are manufactured using premium and natural ingredients. We offer integrated solutions to Consumers and Customers across various regions. Friiojoy is dedicated to excellence in food safety and quality.
Our goal is to ensure the fulfilment of our Consumer's & Customer's requirements and compliance with the strict food safety and quality standards and applicable legislation issued by governments and regulatory authorities.
Our responsibility is to provide safe food at the highest quality in which our customers have complete confidence.

At Friiojoy, we are committed to taking a process approach for achieving the highest quality for our stakeholders:
Our consumers & customers - by completely fulfilling our Consumers' and Customers' demands to their satisfaction through innovation, product quality and service, and providing products and services that meet all legal and customer requirements.
Our vendors - by cooperating with our vendors as part of our quality management program to ensure Food Safety and Quality at the highest level, right from raw material selection & supply till delivery of finished products.
To achieve Quality at the highest level, Friiojoy has an integrated Quality system in place based on two pillars which are important in all parts of our business. These are:
Quality Management
Food Safety Management
Our policy is to operate the quality system based on these two pillars at each of our locations.
We always strive to improve our Quality & Food Safety continuously. We do this by setting up our annual operating plans and yearly goals, programs, recording, monitoring and evaluating performance, verifications & validation and establishing the scope for improvement. We aim to support our employees at each level and create a culture of improvement within the organization, for the benefit of all our stakeholders.
Our Brands

